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'茶商炒作天高茶: 讲故事可以卖超过20万公斤'

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'武夷岩茶,武夷星,武夷山,肉桂,春茶,品茶,武夷,雅细,茶商,牛栏,茶叶,山场,天价,武夷山市,记者,国英,故事,市场,茶业,茶园'

'2.9万元一公斤的"牛栏坑肉桂"茶，其实是茶商将1000元一公斤的普通肉桂茶"包装"而成;普通茶叶只要贴上"大师茶""山场茶"的标签就身价倍增……　"新华视点"记者调查发现，近年来，福建武夷岩茶价格不断攀升，一些茶商...'

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'CAIJI'

'2018-07-03 17:01:01'

'2018-07-03 17:01:01'

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''

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'<p>2.9万元一公斤的 "牛窖肉桂" 茶, 其实茶叶商将1000元一公斤普通的肉桂茶 "包装", 普通茶只要 "师傅茶" "山田茶" 标签上的价值加倍.....。</p><p>新华社记者调查发现, 近年来, 福建武夷岩茶叶价格不断攀升, 一些茶叶生产厂家纷纷制作各种特技炒作, 并经常卖出一公斤上万元人民币, 甚至超过20万元 "天高的价格。</p><p>市场充斥着茶叶, 核心面积实际生产超过500公斤一年</p><p><img src="https://www.puerwang.cn/uploadfile/2018/0703/34d85dc6.jpg"><br></p><p>近日, 据称产于福建武夷山坑, 被誉为 "牛肉" "牛窖肉桂" 茶被市场追捧, 茶商称它为 "武夷岩茶"。</p><p>《武夷山调查》记者了解到, 坑的面积实际上只有二十或三十亩, 产量也超过500公斤。但最近, 在一些茶商的广告和投机活动中, 坑区不断扩大, 不同地区也被命名为 "牛头" "肚" "尾" 等等。只要 "牛" 钩, 茶叶上的价值加倍, 经常在山上生产茶叶几次。</p><p>记者在福州、泉州等地采访时发现, 数量少, 稀缺为卖点的 "牛窖肉桂", 但市场众多。在许多茶叶店, "窖肉桂" 无处不在, 往往被放置在突出的位置。茶店服务员说: "武夷岩茶是最火的" 牛肉 ", 无论自己的品味还是馈赠, 都是身份、品位的象征。"</p><p>在主要的电动平台上, 各种 "牛窖肉桂" 茶保守估计数以百计, 价格从数以万计的人民币每公斤到20万元以上。</p><p>虽然销售的 "天高价", 但许多 "牛窖肉桂" 外包装, 但甚至制造商名称, 商品商标, 生产许可证等基本信息是不完整的。一些非常简陋的华丽的茶叶可以贴上 "武夷岩茶牛窖肉桂" 的注解, 而有的只在外包装上标明茶叶企业名称和 "窖肉桂" 字样。</p><p><br></p><p>几天前, 记者实地考察了武夷山地区的牛坑, 发现这是一个景区约两公里长的狭长河谷, 宽面积约20米, 狭窄的地方只有10米。由于地形曲折, 茶树生长在岩石边缘或悬崖坡下, 几乎没有大面积的茶园。</p><p>在茶树丛中, 茶商们设置了醒目的招牌, 或者标明了企业名称或联系号码。有的地区只有几座茶园, 竟然插了几茶生意招牌。</p><p>武夷山风景区管理委员会负责人告诉记者, "牛窖花园属于当地村民, 有些茶叶在卡片上, 有的只是给村民买了少量的茶叶, 而有的则是花钱在这里插个牌子。, 主要是做宣传或向外国客户展示。"</p><p>"讲故事" 可以卖一公斤超过20万元</p><p>"天高牛肉" 真的不同吗？武义星茶业有限公司董事长。他一心对武夷山茶业协会主席刘国英等人说, 其实是从牛的坑里生产出来的, 而且茶叶的质量也不太一样。</p><p><br></p><p>多层次、非物质文化遗产武夷岩茶生产技术继承人告诉记者, 坑是武夷岩茶芯产区 "三坑二" 之一, 只是一个山地场, "三坑二峡" 的地形、土壤、气候等条件一般接近不同山生产的茶叶质量差异不大, 差异较多的原因是茶叶师傅不同, 茶叶加工、热等, "窖肉桂" 不像一些茶商宣传如此独特。</p><p>记者调查发现, 茶商对 "窖肉桂" 宣传的种种, 甚至有些矛盾。比如, 有人说这茶 "霸气十足", 有的说它 "高雅细腻", 有的说有 "花果谷香".....。</p><p>很多人说, 雾的宣传只是炒作, 最终不是真的产自奶牛的茶坑, 是武夷山 "三坑二" 这座山还是山上的茶田, 他们做了一辈子的摇滚乐工匠也不能喝出来。</p><p>在追求暴利的同时, 一些茶商也充满了诡计。南平特种茶工匠王在武义县, 何琳建瓯市泡茶, 他告诉记者, 有时有人来问他仿 "牛肉", "我说不行, 真正的" 窖肉桂 "我也很少喝。"</p><p><br></p><p>王燕说, 有一次, 他把他的肉桂卖给了一扇门, 让他模仿 "牛肉" 人, 一斤1000年元, 没想到这茶贴在另一边的 "窖肉桂" 标签上, 卖了近3万元。"还有一些模仿者让我按照顾客的需求烘烤普通的肉桂, 然后他们把自己的" 牛肉 "包装上市, 一公斤近2万元。"王传福说。</p><p>除了假冒, 刘国英说: "个别茶商炒作所谓的 \' 山茶 \', \' 主茶 \' 等, 与奇怪的 \' 绰号 \' 的噱头, 以推动价格。</p><p>近年来, 以石茶肉桂的高度市场认可为例, 记者调查发现, 一些茶叶企业炒作 "绰号" 的各种, 如 "唐" "龙肉" "猪肉" "山羊肉" 等, 这些绰号背后都有"故事", 或武夷山特山出产少量的细茶, 或饮茶。美妙的感觉。"</p><p>"约8克的所谓" 山茶 ", 销往3000元以上, 一公斤上万元甚至20多元的石茶越来越依赖" 讲故事 ", 误导消费者, 暴利。"什么是心脏说。</p><p>高价不代表质量, 应建立原产地溯源机制</p><p>武夷山茶业局局长对记者说, 武夷山岩茶产量达9800吨, 市场上 "武夷岩茶" 下的卖茶的旗帜远远超过这个数字, 而一些外国企业将在武夷山地区外的茶叶包装成武武夷岩茶, 甚至包装成武夷山特定的山茶销售。</p><p>武夷山茶业局局长 Dengchonghui 说: "很多侵权企业, 在实地侵权, 我们调查的证据是困难的, 但也经常遇到地方保护主义。目前, 我们更要做的是激进的工作。"</p><p><br></p><p>今年 3月, 针对一些电子商务平台出现了一大批 "武夷山岩茶泉" 的旗帜下销售所谓的 "武夷岩茶" 现象, 武夷山茶业局通过向社会公布武夷山上各种茶叶采摘、生产、市场时间, 使消费者辨别真伪。</p><p>记者了解到, 武夷山目前正致力于改善武夷岩茶源机制的起源, 市场监督部的企业茶叶产地、质量抽样、武夷岩茶的分布 "地理标志产品保护 "标识。"政府正在对全市茶园基本数据进行普查, 包括区位、面积、茶叶产量和方向, 建立信息数据库, 为茶叶产品溯源的下一步奠定基础.""武夷山, 市场监管总监周介绍。</p><p>对于一些茶商炒作特技, 推高价格现象, Yeqi 说, 奇怪的 "绰号" 既不是文化, 也不是标准, 不是代表质量, 依靠这些东西迷惑消费者, 是武夷岩茶和消费者的损害。</p><p>武夷张善园茶业有限公司董事长黄光裕说, 武夷岩茶 "金牌" 更多由于经过千年精湛的茶叶技术, 一代代工匠的坚持使茶叶有了心中的恐惧, 由投机概念, 卖 "天高茶", 最终将被市场抛弃。</p><p>对于虚假宣传, 市场投机等混乱, 刘国英等人提醒, 从成本、质量等因素, 现在如此频繁的定价成千上万元甚至10万或20万元的茶叶是不正常的,茶叶的质量不是越贵越好, 没有一个陌生的名字就好了, 消费者不炒作市场炒作混淆, 茶叶归结为只是饮料和理性消费。</p>'

'武夷岩茶,武夷星,武夷山,肉桂,春茶,品茶,武夷,雅细,茶商,牛栏,茶叶,山场,天价,武夷山市,记者,国英,故事,市场,茶业,茶园'

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'茶商炒作天高茶: 讲故事可以卖超过20万公斤_普洱茶新闻_中华普洱茶网'

'武夷岩茶,武夷星,武夷山,肉桂,春茶,品茶,武夷,雅细,茶商,牛栏,茶叶,山场,天价,武夷山市,记者,国英,故事,市场,茶业,茶园'

'2.9万元一公斤的牛栏坑肉桂茶，其实是茶商将1000元一公斤的普通肉桂茶包装而成普通茶叶只要贴上大师茶山场茶的标签就身价倍增……　新华视点记者调查发现，近年来，福建武夷岩茶价格不断攀升，一些茶商...'

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  array (
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)

array (
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    'pids' => '0',
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      'member' => 
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  30 => 
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    'pids' => '0',
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      'admin' => 
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      'member' => 
      array (
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      'html' => 1,
      'urlrule' => 5,
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    'pids' => '0',
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    'thumb' => '',
    'show' => '1',
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      'member' => 
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      'urlrule' => 5,
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    'tid' => 1,
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    'pids' => '0',
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      'linkurl' => '',
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        'list' => 'list.html',
        'search' => 'search.html',
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      'admin' => 
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          'edit' => '1',
          'del' => '1',
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      'member' => 
      array (
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      'html' => 1,
      'urlrule' => 5,
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    'is_post' => 1,
    'tid' => 1,
    'url' => 'https://www.puerwang.cn/chashangchanong/index.html',
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    'show' => '1',
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    array (
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      'linkurl' => '',
      'seo' => 
      array (
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        'list' => 'list.html',
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      'admin' => 
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      'member' => 
      array (
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      'html' => 1,
      'urlrule' => 5,
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    'displayorder' => '0',
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    'catids' => 
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    'is_post' => 1,
    'tid' => 1,
    'url' => 'https://www.puerwang.cn/chajuchaji/index.html',
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    'field' => 
    array (
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'/puerchaxinwen/a-36122-[page].html'

''

'https://www.puerwang.cn/puerchaxinwen/a-36122.html'

array (
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  'm' => 'index',
)